Nintendo needs to bring a Party with the 3DS

Nintendo needs to bring a Party with the 3DS

Remember the Windows 7 Parties? Probably not, after maybe everyone who did it only did it for the free copy of Windows 7. But I had one- well my brother did, because he does those things with computers, and we had a huge row of computers powering this operating system which hadn’t came out yet. We even hard a bunch of walk throughs – oh and there was beer, lots and lots of beer.

You know what? That little shin dig, was great for one reason. Well possibly more then one reason. But the main idea here is the marketing, the “here’s X product, its awesome- ain’t it awesome- okay now buy it”.

Now Nintendo plans to do this thing where they tour the country showing the 3DS. Thats all well and good in a country only as big as my hand like the UK. But here in good old Australia, where NAL has a tendency to pick and choose locations. Which is all well and good- but this is one huge country, one or two showings in the east coast capital cities isn’t going to make people “see and believe” on the west cost or in the country.

Now in a country this size- Nintendo needs to do the only thing, especially with the PSP2 (or the NGP as its known at the moment) looming to get some parties happening for this device. Instead of doing a survey to off load your last few Wii consoles, do something useful like offering a 3DS and a bunch of demo games to a wide selection of people across the nation.

When a certain editorial piece and public perception makes people think its just a 3D DS. Nintendo really needs to get some consoles out there which bring to life the seeing is believing philosophy.

When the public and press events so far (and most likely in the future) miles away from many Australians, in a wide country a stunt like this seems to be an effective way of getting the message across.

Tonight it was revealed that the 3DS will launch on the 31st of March, at $349. Nintendo is planning a public event in both Melbourne and Sydney for the next few weeks. More information is on the Nintendo website.